Dublin Core Marketing Academy
Advanced digital marketing training built for Irish startups and SMEs—master PPC, SEO, and GA4 analytics with practical, performance-first frameworks. Learn what actually scales growth in the Irish tech market, taught in Dublin by specialists who work with real budgets.
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Book a consultationWe guide Irish startups through account architecture, keyword planning, and smart bidding. Learners practice building campaigns that reflect realistic budget distribution, attribution windows, and compliance needs typical for Ireland-based tech firms.
From technical audits to content clusters, we teach a structured framework for rankings and conversions. We emphasise site health, structured data, and intent mapping for B2B and SaaS buyers in the Irish market.
Understand event-based tracking, conversion modelling, and reporting. Participants learn how to read traffic quality, define performance KPIs, and create dashboards for leadership visibility across channels.
Our approach is grounded in the realities of a one-year-old academy working directly with local technology teams. We prioritise adaptable frameworks that allow startups to move quickly while building reliable measurement foundations.
Each module includes in-class demonstrations, template walkthroughs, and performance reviews. We highlight how Irish companies can align marketing with revenue expectations, compliance requirements, and the time constraints of lean teams.
Small cohorts, deep practice, measurable skill gain
We operate with a clear sequence: discovery and goal setting, channel setup, optimisation loops, and reporting. Each track contains real-case exercises focused on Irish market search behaviour and SME budget planning.
Lessons include practical labs on campaign build, keyword mapping, conversion tracking configuration, and reporting automation. Learners are expected to complete small assignments that translate to real work outputs.
Our instructors work directly with Irish technology businesses and understand local market constraints. We discuss how to interpret regional search trends, manage spend pacing, and align marketing with sales cycles in Ireland.
We are a young academy with one year of delivery experience and a focused, transparent teaching style. Our goal is to support practical, repeatable skills rather than short-lived tactics.
The curriculum is designed for Irish tech startups and SMEs who need structured PPC, SEO, and analytics skills to run sustainable marketing programs.
Yes, we cover GA4 event mapping, conversion setup, and reporting structure, with specific exercises on data quality and measurement plans.
Training is delivered in Dublin with access to classroom materials, live demos, and optional consultation for project alignment.
Yes, we support small group participation so teams can align on shared processes and terminology.
We focus on account structure, keyword strategy, ad relevance, bidding logic, and conversion tracking with realistic budgets.
Technical SEO is covered through audits, crawl analysis, and prioritised fixes tailored for Irish and EU-based websites.
Each participant completes practical tasks and performance reviews to ensure the skills translate into operational outputs.
Yes, we provide templates for reporting, tracking plans, PPC builds, and SEO checklists.
